Project__ Editorial Design | SS-2017
Redaction__ Moritz Hundbiss, Hannah, Josephine Rais,
Design+Layout__ Lea Schwegler
Collaboration__ magazine for HfG Schwäbisch Gmünd
University__ HfG Schwäbisch Gmünd
Tags__ Creative Direction, Art Direction

FORMAT #19: mirror, mirror

FORMAT is a magazine for the University of Applied Science Schwäbisch Gmünd and ruined by engaged students. Each semester it is published under a special leading theme. In this issue I assumed responsibility for redactional tasks like proofreading, took part in editorial decisions on the cover, colors or layout schemes and planned the development process along with my team members from the definition of the leading theme to the release and promotion.

FORMAT #19 started with the leading theme „mirror“ and became a reflection on how one perceives oneself and is perceived by others. It was my job to facilitate and implement the creative intent of the team. Whats is in the inside should come to the outside, so I defined a unique visual identity and oversaw the entire look of the magazine from the largest scale to the smallest detail.


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